WEIGHTLIFTING WARRIORS
CHALLENGE
PHYSICAL BRANDING & LOGO DESIGN
Olympic Gold Quest required an Annual Performance Report that went beyond mere statistics to capture the essence of their activities and fund utilization. They sought to communicate the heart of the athletes' journeys and the tangible impact of donor support, while underscoring the strength of India’s sporting spirit.
SOLUTION
Sportist took on the challenge of giving Weightlifting Warriors a complete branding makeover, including a powerful new logo. Our approach focused on:
01
Strong Visual Identity
We developed a cohesive physical branding strategy that resonates with the spirit of determination and excellence that Mirabai Chanu represents.
02
Inspirational Atmosphere
The new design elements and logo we introduced help create an environment that motivates athletes to train hard and aspire to reach their potential.
MORE PROJECTS
